Doma
Doma provides high-quality services that streamline the home-buying process, ensuring a seamless and stress-free closing experience for all involved.
Year
2020-2024
During my five years at Doma, my role evolved significantly. I led a team of designers, managing both the creative direction and production of assets across print, digital, and product design for our website.
I also oversaw vendor relationships, including a development team and printing vendors for our Title Agents, ensuring seamless execution and delivery of key projects.
Below are a selection of projects I led and art directed.
Doma 2023 Explainer Video
Art Direction: Alyssa Rusin
Video Animation: First Person Media
Doma NYSE Announcement
Art Direction and Lead Designer
Various print and digital Doma assets
Art Direction and Lead Designer
Brand Guidelines
After Doma's rebrand, which included a new website and logo from an outside agency, I built comprehensive brand guidelines covering print, digital, and large-scale formats. I collaborated with the design team under my creative director's oversight, presented the guidelines company-wide, then expanded them with detailed standards for social media and editorial design.
Social Guidelines
Cultivating the branding for our social media presence was a rewarding experience. I guided and collaborated closely with the design team to bring this vision to life consistently, then presented the finalized guidelines company-wide.
