DOGS
I collaborated with Trick Dog, a world-renowned cocktail establishment, to design a new menu titled Dogs, a playful homage to Andrew Lloyd Webber's musical Cats. The concept transformed the classic Broadway theme into a whimsical cocktail experience.
Client
Trick Dog
Year
2024
Category
Menu design
Collaborators
Photography -
Nicola Parisi
Responsibilities
I project managed, art directed, designed the menu, and crafted the names for the cocktails, ensuring every detail—from concept to execution—aligned with the creative vision of the Dogs play theme.
Outcome
This project was an exciting and creative endeavor, as I had the opportunity to design a playbill-style menu that mirrored the theatrical charm of the musical. I took it a step further by orchestrating a fun transformation for the staff, having their faces painted as characters from Dogs, with each cocktail named after their character. The result was an immersive and lively experience, blending theater and mixology in a unique, memorable way.
